Connect To Urban Space
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Recently I had a look at trends and developments that are related to the creative industries. And there was a aha!-moment for me when I realised that for many of the creative professionals, who often have a message that they are passionate about, the street is the place to go. It is not the gallery and not the virtual world in the first place.
And as we know, also activist movements and flashmob activities use the web as a tool to interact but the "place were things happen" is the street, the public place, the city.
At the same time it also seems to be true that cities can have a deadening effect: The urban environment is a post-natural environment which gives us the impression that we as humans stand outside nature. This may be one of the reasons why people find it hard to act about environmental issues. The environment seems to be a place far away that has little to do with everyday life.
So, to sum things up, I came to the conclusion that the urban space is one of the hottest interactive platforms that we have for social transformation, but many people feel not connected. So I created this fun presentation which suggests various ways to develop a relationship to the wild nature that even the urban space still has, ways that at the same time also work to strengthen one's own creative muscles.
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